CLIENT CASE STUDY — OBH

Custom Leather Bag Development for a Premium Accessories Brand

Brand Overview

OBH is a premium accessories brand serving a design-conscious customer base across the Middle East and international markets.

The brand is recognized for its structured silhouettes, refined hardware, and a consistent visual language that balances modern elegance with commercial wearability.

As OBH expanded its leather bag category, the brand sought a manufacturing partner capable of supporting custom development, controlled quality, and scalable production—while preserving its brand identity across collections.

XINZIRAIN was selected to support this phase of product development.

OBH Custom Leather Shoulder & Structured Handbag

Product Scope

Custom Leather Shoulder & Structured Handbag Program

This collaboration focused on the development of a structured leather bag line designed for both retail and online distribution.

Key Specifications:

LeatherPremium-grade leather with controlled grain and finish options

ConstructionReinforced internal structure to maintain shape and longevity

HardwareCustom-developed metal components aligned with OBH's branding

BrandingEmbossed logo placement with clean, understated execution

Use CaseDay-to-evening versatility for a broad customer segment

PackagingBranded dust bags and custom packaging solutions

All product elements were developed with consistency, durability, and market positioning in mind.

Design Direction

The design approach was guided by clarity, balance, and long-term relevance.

OBH's core requirements included:

Clean, architectural lines that retain structure during wear
Subtle branding that supports brand recognition without overstatement
Color and material choices adaptable across multiple seasons

XINZIRAIN's design and development team translated these requirements into production-ready structures, ensuring that design intent was fully preserved throughout the manufacturing process.

Development & Production Process

XINZIRAIN managed the project through a structured OEM workflow:

Design Translation

Converting brand concepts into technical drawings and construction plans.

Material & Hardware Selection

Evaluating leather, lining, and hardware for durability, hand feel, and visual consistency.

Sampling & Refinement

Iterative sampling to finalize proportions, structure, stitching precision, and hardware integration.

Production Execution

Controlled cutting, reinforced stitching, and consistent quality standards across production runs.

Packaging Coordination

Development of packaging that supports OBH's retail presentation and brand positioning.

This process ensured reliability from sample approval through bulk production.

Market Response

Following launch, the collection delivered strong commercial feedback:

Retail Feedback:Positive response to structure, finish, and perceived value

Brand Impact:Strengthened OBH's accessories offering within its core markets

Sales Performance:Consistent sell-through and repeat customer interest

The collection reinforced OBH's position as a premium accessories brand with a clear and cohesive product offering.

View OBH's IG View OBH's Website

Partnership Value

This project demonstrates XINZIRAIN's role as a long-term development and manufacturing partner, supporting brands that require:

Custom design execution

Stable quality control

Scalable OEM and private label solutions

For OBH, the collaboration resulted in a refined leather bag program aligned with both creative vision and commercial requirements.

Developing a Custom Bag Line for Your Brand?

XINZIRAIN supports global brands with end-to-end bag development—from design refinement and sampling to bulk production and delivery.